DANIEL SIEBERG
Exclusive Masterclass
Yerevan, April 17, 2026
THE NEXT-GEN COMPANY
DESIGNING CULTURES THAT ATTRACT ALL AGES
Gain next-level insights from a former executive at Google, Huawei, Moody’s, CBS & CNN; Founder & CEO of ScreenGeni.us
WORLD’S TOP SPEAKERS IN ARMENIA
Since 2017, the WORLD’S TOP SPEAKERS IN ARMENIA initiative by Skill has been bringing global thinkers, visionary leaders, and bestselling authors to Armenia — including Brian Tracy, Kevin Gaskell, John Tschohl, and Kjell Nordström.
In 2026, the stage belongs to Daniel Sieberg.
Exclusive
World's Top Speakers In Armenia
Part of Career City Fest 2026
EVENTEX DOUBLE GOLD WINNER & TOP 100 GOLBAL FESTIVAL
PRODUCED BY SKILL EVENT MARKETING COMPANY
EVENTEX TOP 100 AGANCIES & ORGANIZERS
Daniel Sieberg
Speaker, Entrepreneur, and Innovation Leader, 3x Founder, 2x Author
Global thought leader on branding, consumer trends, storytelling, emerging technologies, and trust in the age of distraction.
25-year career spanning Google, Moody’s Analytics, Huawei USA, CNN, CBS News, ABC News, top-tier media, two books, and three startup ventures - ScreenGeni.us, GoodTrust, and Civil.
Former senior executive and spokesperson at Google, where he led brand marketing and global communications for initiatives like Google Trends and Google Maps, co-created the Google News Lab, and appeared regularly on NBC’s Today Show.
25-year career spanning Google, Moody’s Analytics, Huawei USA, CNN, CBS News, ABC News, top-tier media, two books, and three startup ventures - ScreenGeni.us, GoodTrust, and Civil.
Former senior executive and spokesperson at Google, where he led brand marketing and global communications for initiatives like Google Trends and Google Maps, co-created the Google News Lab, and appeared regularly on NBC’s Today Show.
- Brand refresh leader at Moody’s Analytics - modernizing the company’s identity and running innovation-driven campaigns in quantum computing, VR/AR, and decentralized finance.
- Three-time startup co-founder, building brands from 0 to 1 - defining identity, tone of voice, storytelling, and customer experience in real time..
- Emmy-nominated former journalist with CNN, CBS News, and ABC News, who covered and analyzed major tech leaders including Apple, Microsoft, Twitter/X, Google, and Meta.
Elevate Your Employee Experience for 2026 and Beyond
Sieberg will explain how modern companies develop flexible, engaging, and future-ready workplaces that strengthen motivation, enhance performance, and support long-term talent development.
What you will learn at the masterclass
Sieberg will explain how modern companies develop flexible, engaging, and future-ready workplaces that strengthen motivation, enhance performance, and support long-term talent development.
What you will learn at the masterclass
- How to build a culture where different generations collaborate - not compete
- Frameworks for creating flexible, engaging, and future-ready workplaces
- Leadership models that increase motivation and strengthen team dynamics
- Practical tools for improving communication and alignment across teams
- Strategies for retaining talent and elevating employee experience
- Real insights from global companies including Google, Huawei, Moody’s, CBS & CNN
- Live Q&A session: personalized guidance on your culture, people, and leadership challenges
Save The Date | Join Us
April 17 | 2026
13:00 – 14:30
Meridian Expo Center
Improve your career prospects
Secure your access to insights from a global thought leader
Who is this masterclass designed for?
CEOs and founders
Who want to build a strong, future-ready organizational culture.
HR leaders and people managers
Working on engagement, retention, and cross-generational collaboration
Managers and team leads
Seeking practical tools to strengthen communication and team dynamics.
Business owners
Looking to modernize internal processes and enhance employee experience.
Learning & development professionals
Developing leadership and growth programs
Participation Fee
Limited seats available
Standard Price
Available from December 31 to February 28.
Available from December 31 to February 28.
40,000 AMD
- A great value before the final increase.
Final Price
Available from March 1 to April 17.
Available from March 1 to April 17.
50,000 AMD
- Last chance to join the masterclass.
Position your company as a key partner of the Daniel Sieberg Masterclass
Connect your brand with a world-class masterclass and the region’s leading future-of work platform
Join the Masterclass
Need more info? Just give us a call.
+374 60 70 75 70
+374 60 70 75 70
9+
years in the market
50+
international speakers
100K+
participants
200+
companies
Skill Event Marketing Company is a leading company providing full-cycle event marketing services, inspiring brands and teams to reach “cosmic heights.” Founded in 2016 by Sergey Usnunts, Skill has transformed from a bold startup idea into a high-profile company recognized on both local and international levels. Founded in 2016, the company has established itself as a pioneer in crafting events that inspire, unite, and deliver measurable results for its partners. In 2024, Skill was included in the prestigious global index “Eventex Top 100 Agencies in Event and Experiential Marketing,” solidifying its status as an industry leader on both the local and international stage.
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